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Persuasive Marketing and Communication Strategies in Contemporary Politics

Contributor(s): Remondes, Jorge (Editor), Abreu, João (Editor), Oliveira, Custódio (Editor)

ISBN: 9798369361405

Publisher: IGI Global

Hardcover
$205.00
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Pub Date: May 2, 2025

Dewey: 320.014

LCCN: 2024053181

Lexile Code: 0000

Features: Bibliography, Index

Target Age Group: NA to NA

Physical Info: 0.75" H x 10.00" L x 7.00" W ( 1.66 lbs) 308 pages

Descriptions, Reviews, etc.

Description: "This book aims to fill a gap in the production of knowledge and science in a sub-area of marketing, political marketing, and communication, a subject of global interest"--

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