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Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI

Contributor(s): Zemmel, Rodney (Author), Smaje, Kate (Author), Lamarre, Eric (Author), Newbern, George (Read by)

ISBN: 9798212914208

Publisher: Ascent Audio

$39.99
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Pub Date: September 5, 2023

Lexile Code: 0000

Features: Unabridged

Target Age Group: NA to NA

Physical Info: 0.00" H x 0.00" L x 0.00" W ( 0.00 lbs) pages

BISAC Categories:

Business and Economics | Economics | Theory

Descriptions, Reviews, etc.

Description: Many companies are stuck with digital transformations that are not moving the needle. There are no quick fixes but there is a playbook. The answer is in rewiring your business so hundreds, thousands, of teams can harness technology to continuously create great customer experiences, lower unit costs, and generate value. It's the capabilities of the organization that win the race. McKinsey Digital's top leaders Eric Lamarre, Kate Smaje, and Rodney W. Zemmel provide proven how-to details on what it takes in six comprehensive sections--creating the transformation roadmap, building a talent bench, adopting a new operating model, producing a distributed technology environment so teams can innovate, embedding data everywhere, and unlocking user adoption and enterprise scaling. Tested, iterated, reworked, and tested again over the years, McKinsey's digital and AI transformation playbook is captured in Rewired. It contains diagnostic assessments, operating model designs, technology and data architecture diagrams, how-to checklists, best practices and detailed implementation methods, all exemplified with demonstrated case studies and illustrated with 100+ exhibits.

Brief description: Rodney Zemmel is a senior partner at McKinsey and is the global coleader of McKinsey Digital. He has served as the managing partner for McKinsey's New York and northeast offices in the United States, and led McKinsey's Healthcare Practice, working with clients in pharmaceuticals, biotechnology, and healthcare services. He is a recognized thought leader and previously coauthored the book Go Long: Why Long-Term Thinking Is Your Best Short-Term Strategy. Rodney started out as a molecular biologist and now partners with clients on digital transformations, AI, technology productivity, and digital business building.

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