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Adoption of E-commerce in SMEs

Contributor(s): MacGregor, Robert (Author)

ISBN: 9783639046731

Publisher: VDM Verlag Dr. Mueller E.K.

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$85.32
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Pub Date: July 4, 2008

Lexile Code: 0000

Target Age Group: NA to NA

Physical Info: 0.78" H x 9.00" L x 6.00" W ( 1.11 lbs) 376 pages

BISAC Categories:

Computers | Information Technology

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Description: The past decade has seen a 'push' by governments for small businesses to adopt and use e-commerce technologies. Part of many of these government initiatives has been for small businesses to form clusters or strategic alliances prior to adopting e-commerce so that they can compete with larger businesses. This study compares the adoption of e-commerce by small businesses that are part of an alliance with those that are not connected to any form of alliance. Two locations were investigated, Sweden and Aus-tralia. The results, which should be useful both to small business ow-ner/managers and relevant government agencies, show that while differences do exist, they are far from universal.

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