Verbraucher-Promotions: Taktisches Instrument Der Marketing-Kommunikation (1974)

Contributor(s): Hänel, Gerd (Author)

ISBN: 9783409364812

Publisher: Gabler Verlag

Paperback

$69.99

Digicover (1-4 copies)

$82.94 (Final Price)

Readerbound (5-99 copies)

$81.74 (100+ copies: $80.99)

List/retail price:

$69.99

Pub Date: January 1, 1974

Dewey: 330

Lexile Code: 0000

Features: Bibliography, Illustrated, Index

Target Age Group: NA to NA

Physical Info: 0.58" H x 9.61" L x 6.69" W ( 0.98 lbs) 257 pages

BISAC Categories:

Series: Studienreihe Betrieb Und Markt

Descriptions, Reviews, etc.

Description: Originally presented as the author's thesis, Freie Universit'at, Berlin.

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