Review Quotes:
"The book provides rich information on the different processes involved in big data value chain and explains each process with case studies in diverse industrial sectors. ... the book can help academic researchers, undergraduate students, and graduate students because it contains information about big data and its recent development and generates some research ideas. This book can also facilitate government officials and executives of different organizations to consider future roadmap by taking advantage of big data." (Sunny Sun and Rob Law, Information Technology & Tourism, Vol. 17, 2017)