Description: Social Media and Oil in Southern California: Greenwashing Los Angeles chronicles the use of social media (old and new) to greenwash the petroleum industry in Southern California. As this research documents, oil-not Hollywood-is the key industry that drives the California dream.
Review Quotes:
""Jason L. Jarvis works at the intersection of environmental and visual rhetorics to provide important insights into the functions of advertising campaigns by the petroleum industry and their role in obscuring environmental impacts and harms in Los Angeles. Additionally, the book provides astute observations and clear arguments that track the evolution of social media from postcards to YouTube as it simultaneously lays out the consequences for greenwashing oil production and refining in Southern California. For anyone interested in environmental or visual rhetorics this is an essential read."" --Samuel P. Perry, Baylor University
"Dr. Jarvis brings forward the obscured oil wells of Southern California to allow readers to understand the consequences of our commitment to oil. The text is an insightful communication analysis drawing from visual communication, rhetoric and environmental communication. The strength of the book is the astute critical analysis which helps to connect up communication patterns and ecological consequences." --Maxwell D. Schnurer, California Polytechnic Humboldt