Description: The canonical text on early stage startup sales for founders and other first-time sales staff.
Brief description: Peter Kazanjy is a serial founder and seasoned early stage SaaS executive, advisor, and investor. He co-founded TalentBin, a category-defining talent search engine and recruiting CRM, which exited to Monster Worldwide in early 2014. Pete is currently the co-founder of Atrium, a proactive sales performance analysis solution. In addition, he founded and runs, Modern Sales Pros, the canonical invite-only nationwide sales operations and management peer education community featuring 16,000+ members.
Review Quotes:
A successful go-to-market is key in giving your early stage company the best chance of success. Founders who lean into this and get good at selling will have a key advantage, and Founding Sales is a great resource to help founders do just that. -Josh Kopelman, Founder at First Round Capital & Founder of Half.com
Having gone from founder to seller to sales leader, I know from experience that the struggle is real. Founding Sales truly sets you up for success on that path, so you can eventually graduate to true scale and revenue acceleration! -Mark Roberge, Managing Director at Stage 2 Capital, Former CRO at Hubspot, & Author of "The Sales Acceleration Formula"
A key part of the successful B2B SaaS journey is for founders to successfully sell their first handful of customers before professionalizing their sales org. Founding Sales provides the tooling for founders and other early stage executives to do just that. -David Skok, Partner at Matrix Ventures & Author of forEntrepreneurs.com
The more people with modern, intelligent, empathetic selling skills, the better. Founding Sales is a wonderful on-ramp into gaining those skills. -Kyle Porter, Founder & CEO of SalesLoft