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Understanding Belief, Attitude, and Behavior: How to Use Fishbein and Ajzen's Theories in Evaluation and Educational Research

Contributor(s): Pryor, Brandt W (Author)

ISBN: 9781648026140

Publisher: Information Age Publishing

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$55.64
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Pub Date: February 16, 2022

Dewey: 370.72

LCCN: 2021033838

Lexile Code: 0000

Features: Bibliography

Target Age Group: NA to NA

Physical Info: 0.43" H x 9.21" L x 6.14" W ( 0.64 lbs) 204 pages

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Description:

This book guides investigators on applying Fishbein and Ajzen's theories to predict, explain, and change human social behavior. It includes examples, definitions, figures, and reviews of applications in evaluation and educational research, aimed at those not trained in attitude theory and measurement.

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