Description: "All generations are shaped by narratives and artifacts, but Gen Z was born into in a golden age of media: endless choices of films, television shows, podcasts, celebrity figures, and social media content that entertains us and shapes our worldviews. This book is a collection of twenty-eight influential media forms and artifacts paired with cutting-edge ideas in communication. We hope you'll enjoy viewing your favorite films and TV shows through the lens of communication theory - unlocking ideas of your own and continuing Gen Z's practical approach to challenges in your own communication and in our shared world. You may never look at Taylor Swift, Barbie, or hip-hop in quite the same way"--
Review Quotes: Communication Theory and Gen Z Popular Culture: Essays and Applications, edited by Kathleen Glenister Roberts and Jonathan Nichols-Pethick, meets today's students where they are, using relevant and meaningful popular culture examples to bring communication theory to life. Whether it's an understanding of social identity theory through the popularity of Taylor Swift or a discussion of hegemony in Barbie, this foundational text engages Gen Z readers in ways that begin to tackle complex questions in contemporary culture. The text explores communication theory while relying on film, music, race, gender, advocacy, artificial intelligence, and social media examples, among others, in an approachable format that primes discussion and nurtures further critical inquiry.