Description:
This text examines the interaction between the micro- and macro-scales of cultural evolution. It integrates elements of the evolutionist and processualist schools and offers new insight in topics such as the emergence, stasis and collapse of cultural patterns.
Review Quotes:
From the reviews:
"This comprehensive volume on macroevolutionary theory is a recent attempt to revitalize evolutionism in archaeology. ... The study of ... memes facilitates the observation of cultural evolution. ... this book is a significant and impressive contribution to evolutionary studies of cultural change, it propagates rhetoric inherent in this rigid perspective on dynamic variables like human behavior and the environment." (Heather Kendall, The Midden, Vol. 43 (2), 2011)