Pub Date: December 4, 2014
Dewey: 004.019
Lexile Code: 0000
Features: Illustrated
Target Age Group: NA to NA
Physical Info: 0.85" H x 9.21" L x 6.14" W ( 1.28 lbs) 395 pages
BISAC Categories:
Technology and Engineering | Industrial Design | Product | Architecture | Design Drafting Drawing and Presentation | Computers | Interactive and Multimedia | Industrial Engineering | Social Aspects | Business and Economics | Production and Operations Management | Industrial Management
Description:
In an age of increasing complexity, diversification and change, customers expect individually tailored services. This book shows how to satisfy and manage their expectations throughout the product life cycle, if producers focus their attention more on emotion.