Description:
Innovating for the Global South offers fresh solutions for reducing poverty in the developing world.
Brief description:
Dilip Soman is the Canada Research Chair (Tier 1) in Behavioural Science and Economics, a professor at the Rotman School of Management at the University of Toronto, and the director of Behavioural Economics in Action at Rotman [BEAR] research centre.
Review Quotes: 'This book is particularly enlightening, even for the lay reader, in its itemizing of examples of strategies and innovations that are changing the lives of local populations as well as the ways both we and they think.'--Larry Krotz, Literary Review of Canada vol 22:07:2014
'Innovating for the Global South offers a far-ranging and enlightening discussion on the right ways and wrong ways to attempt to improve life for the world's poorest. It is commendable reading for professionals in business and global development worldwide.'--The Futurist, vol 48:05:2014