Description: Revised volume of the Encyclopedia of major marketing campaigns, volumes 1-2, edited by Thomas Riggs.
Pub Date: June 14, 2013
Dewey: 659.10973
LCCN: 2013011846
Lexile Code: 0000
Features: Bibliography, Index, Table of Contents, Textbook
Target Age Group: NA to NA
Physical Info: 1.10" H x 11.00" L x 8.30" W ( 2.80 lbs) 448 pages
BISAC Categories:
Reference | Encyclopedias | Business and Economics | Marketing | General
Description: Revised volume of the Encyclopedia of major marketing campaigns, volumes 1-2, edited by Thomas Riggs.