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(Images of) The Multinational

Contributor(s): Collinson (Author)

ISBN: 9781405147002

Publisher: John Wiley & Sons

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Pub Date: June 1, 2008

Dewey: 338.88

LCCN: 2009004183

Lexile Code: 0000

Features: Bibliography, Illustrated, Index, Table of Contents

Target Age Group: NA to NA

Physical Info: 0.70" H x 9.50" L x 6.50" W ( 1.05 lbs) 288 pages

Series: Images of Business Strategy

Descriptions, Reviews, etc.

Description: This volume addresses commonly held beliefs and misconceptions about the nature and role of multi-national enterprises. It presents a range of perspectives by leading academics, focusing on core themes and illustrating these themes with current business practices.


  • Examines the evolution of multinational firms, their new forms and organization, and their global impact
  • Reviews multinational enterprises as they relate to globalization, cross-border management, international business, business and society, resources and capabilities management, strategic management, and corporate responsibility
  • Draws comparisons between analyses of the performance-based outcomes of an economics tradition, and the more process and relationship-oriented results of an organization behaviour approach

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