Description: Create an impactful social media strategy that enables you to move beyond trends and create genuine connections with consumers building loyalty and advocacy.
Brief description: Tom Miner is a social media strategist who has spent the last decade leading social media efforts for global consumer brands, B2B technology companies, international universities, government agencies and global non-profits. As the former Head of Global Social Media at Crocs Shoes, Tom helped spark the brand's transformation from afterthought to one of the hottest brands today. He now consults and develops strategies for a diverse range of clients around the world, from household name consumer brands like Martha Stewart and Funko, to international B2B technology enterprises such as EGYM. He is based in Denver, Colorado.
Review Quotes: "Masterpiece. A captivating read blending art and science sure to help you navigate the ever-changing world of social media. Read this page-turner if you want to take your brand to new heights."-- "Terence Reilly, the Executive Vice President and Brand President at HEYDUDE"