Description:
Photography and fascism in interwar Europe developed into a highly toxic and combustible formula. Particularly in concert with aggressive display techniques, the European fascists were utterly convinced of their ability to use the medium of photography to manufacture consent among their publics. Unfortunately, as we know in hindsight, they succeeded. Other dictatorial regimes in the 1930s harnessed this powerful combination of photography and exhibitions for their own odious purposes. But this book, for the first time, focuses on the particularly consequential dialectic between Germany and Italy in the early-to-mid 1930s, and within each of those countries vis-à-vis display culture.
The 1930s provides a potent case study for every generation, and it is as urgent as ever in our global political environment to deeply understand the central role of visual imagery in what transpired. Photofascism demonstrates precisely how dictatorial regimes use photographic mass media, methodically and in combination with display, to persuade the public with often times highly destructive-even catastrophic-results.Brief description: Deborah Ascher Barnstone is Professor and Head of Architecture at the University of Sydney, Australia. Barnstone is a licensed architect in Germany, holds a Master of Architecture degree from Columbia University, and holds a PhD from TU Delft. Her recent monograph works include Beyond the Bauhaus: Cultural Modernity in Breslau, 1918-1933 (2016), Art and Resistance in Germany (2018), and The Break with the Past: Avant-garde Architecture in Germany, 1910-1925 (2019). She co-edits Bloomsbury's Visual Cultures and German Contexts book series.
Review Quotes:
"A disturbing look into how German and Italian dictatorships of the 1930s utilized photography, film, and exhibitions-and how modern rallies aren't much different." --Daily Beast, 'Power of Photography'
"This is, unfortunately, a time when it is urgent to analyze and pay attention to what this propaganda was and how its strategies operated effectively. I am grateful to art historian and photo historian Vanessa Rocco for doing a key slice of that work in her compelling, well-researched book." --Afterimage "Vanessa Rocco's Photofascism is an outstanding achievement: a theoretically sophisticated and analytically compelling exposé of the way that the Italian and German dictatorships exploited exhibition culture in order to secure mass loyalty. Today, moreover, in light of fascism's return, Rocco's insights have assumed an uncanny contemporary relevance." --Richard Wolin, Distinguished Professor of History and Comparative Literature, The Graduate Center, The City University of New York, USA "Photofascism provides a fascinating, timely, and theoretically rich analysis of the photographic exhibition as a potent piece of the twentieth-century fascist propaganda machine. Rocco has written a historically and geographically grounded study with compelling implications for contemporary society." --Dolores Flamiano, Professor, James Madison University School of Media Arts & Design, USA "Rocco's study represents a timely addition to the consolidated literature on photography as a means of seductive political persuasion and the monumental staging of power in interwar Europe." --Maria Antonella Pelizzari, Professor of Art History, Hunter College and The Graduate Center, The City University of New York, USA "Rocco delineates a history of the fascist exhibition spaces of spectacle in the 1930s and emphasizes just how much the mediums of photography and film have been engaged to enhance false narratives. Her extensive research provides a history for the way that photo-based imagery has been - and still is - engineered to immerse us in spectacle until we can no longer see the ideological water in which we swim." --Lisa Jaye Young, ArtPulse "[Rocco] sheds light in an original and nuanced way on how exhibitions engaged with photography during the rise of fascism ... [A] thoroughly engaging read also for those less familiar with the subject and a compelling example of how to write history at a time when the return of fascism appears to be more than an increasingly dark specter." --H-Net Reviews