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Marketing Edge for Filmmakers: Developing a Marketing Mindset from Concept to Release

Contributor(s): Schwartz, Russell (Author), MacDonald, Katherine (Author)

ISBN: 9781138088917

Publisher: Routledge

Hardcover
$200.00
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Pub Date: August 27, 2019

Dewey: 384.80688

LCCN: 2019012761

Lexile Code: 0000

Features: Glossary, Index

Target Age Group: NA to NA

Physical Info: 0.90" H x 9.10" L x 6.20" W ( 1.35 lbs) 302 pages

Series: American Film Market Presents

Descriptions, Reviews, etc.

Description:

Written for working and aspiring filmmakers, directors, producers and screenwriters, The Marketing Edge for Filmmakers walks through every stage of the marketing process--from idea to post-production--and illustrates how creative decisions at each stage will impact the marketability of a film.

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