Artificial Intelligence for Marketing Strategies: Real-Life Applications and Case Studies

Contributor(s): Choudhary, Sharuti (Editor), Kannan, Hemachandran (Editor), Alagarsamy, Devendran (Editor), Dhaou, Imed Saad Ben (Editor), Musiolik, Thomas Heinrich (Editor)

ISBN: 9781041034179

Publisher: CRC Press

Hardcover

$140.99

Pub Date: October 5, 2026

Lexile Code: 0000

Features: Illustrated

Target Age Group: NA to NA

Physical Info: 0.63" H x 9.21" L x 6.14" W ( 1.21 lbs) 252 pages

BISAC Categories:

Series: AI Applications and Case Studies for Business

Descriptions, Reviews, etc.

Description:

This book introduces emerging AI technologies and their potential to reshape the marketing landscape, offering a visionary perspective on the future of marketing strategies. It is a comprehensive guide for professionals, scholars, and decision-makers looking to navigate the transformative potential of AI in the modern marketing landscape.