Pub Date: January 1, 1994
Dewey: 302.23
LCCN: 93046341
Lexile Code: 0000
Features: Bibliography, Index
Target Age Group: NA to NA
Physical Info: 0.89" H x 9.00" L x 6.00" W ( 1.28 lbs) 436 pages
BISAC Categories:
Language Arts and Disciplines | Communication Studies | Social Science | Media Studies | Business and Economics | General
Description:
This book pays special tribute to Professor James D. Halloran at his retirement after 18 years as president of the International Association for Mass Communication Research. Each chapter is a succinct learning unit in the field of mass communications.