Description: Explores the drive of whites to "individualize" Indians -- showing them how they should pursue happiness, find the meaning of life and how they should labor.
Review Quotes: "Individuality Incorporated is a real contribution to American cultural studies. Its reexaminations of the Carlisle School, John Collier, and the Taos bohemians produce a detailed picture of the uses of 'Indianizing.' The book is of real service to discussions of race, assimilation, and individualism in the twentieth century."--Tom Lutz, University of Iowa