Description: "Originally published in hardcover in the United States by Alfred A. Knopf, a division of Penguin Random House LLC, New York, in 2016."-- Title page verso.
Review Quotes: One of the Best Books of the Year
The San Francisco Chronicle * The Philadelphia Inquirer * Vox * The Globe and Mail (Toronto)
"Comprehensive and conscientious, readers are bound to stumble on ideas and episodes of media history that they knew little about. [Wu] writes with elegance and clarity, giving readers the pleasing sensation of walking into a stupendously well-organized closet." --The New York Times "A startling and sweeping examination of the increasingly ubiquitous commercial effort to capture and commodify our attention.... We've become the consumers, the producers, and the content. We are selling ourselves to ourselves." --The New Republic "The book is studded with sharp illustrations of those who have tried to stop the encroachment of advertising on our lives, and usually failed.... Wu dramatizes this push and pull to great effect." --The New York Times Book Review "An engaging history of the attention economy.... [Wu] wants to show us how our current conditions arose." --The Washington Post "Dazzling.... [Wu] could hardly have chosen a better time to publish a history of attention-grabbing.... He traces a sustained march of marketers further into our lives." --The Financial Times " [An] erudite, energizing, outraging, funny and thorough history of one of humanity's core undertakings--getting other people to care about stuff that matters to you." --Boing Boing "Engaging and informative.... [Wu's] account ... is a must-read." --The Washington Times