Pub Date: July 31, 2002
Dewey: 658.812
LCCN: 2002022192
Lexile Code: 0000
Features: Bibliography, Index, Table of Contents
Target Age Group: NA to NA
Physical Info: 1.05" H x 9.28" L x 6.32" W ( 1.44 lbs) 348 pages
BISAC Categories:
Business and Economics | ECommerce | Digital Marketing | Marketing | General
Description: This text provides a collection of different perspectives on "e-Service" and a unified framework to understand it. It focuses on: the customer-technology interface; e-Service business opportunities and strategies; and public sector e-Service opportunities.