Description: This book is a call to action for the Black community to join the green movement. The book offers insights, ideas, and strategies that demonstrate how Black people can benefit from and fuel the go-green effort.
Review Quotes:
"A book from the heart and for the heart of the Black community. Make sure everyone you know reads this compelling book about saving the planet." --Lester R. Brown, author of Plan B 3.0: Mobilizing to Save Civilization
"A marketer's gold mine! Ali combines an entertaining, yet skillful approach of connecting Black-American cultural insights with smart, well thought-out strategies, and examples to help increase Green Movement Participation among both Black and mainstream audiences....A must read for our planet and effective marketing!" --Pepper Miller, president, The Hunter-Miller Group, Inc. and co-author of What's Black About It? Insights to Increase Your Share of a Changin "The further we get away from nature the more troubles we encounter in health and education. Going green will be returning to our natural instincts. Clearly Jamal Ali understands this and has expressed it as it has never been expressed or explained before. This is a must read." --Tyrone Powers Ph.D., director, Homeland Security and Criminal Justice Institute, author of Eyes to My Soul: The Rise or Decline of a Black FBI Agent "Jamal Ali has provided an essential framework of how we can tackle this issue with the assistance of all communities in a sustainable and practical way." --Pamela Daniels-Halisi, senior vice-president in Community Banking