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Marketing Environment (2006-2007)

Contributor(s): Oldroyd, Mike (Author)

ISBN: 9780750680066

Publisher: Butterworth-Heinemann

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Pub Date: September 5, 2006

Dewey: 025.2832

Lexile Code: 0000

Features: Bibliography, Glossary, Illustrated, Index, Table of Contents

Target Age Group: NA to NA

Physical Info: 0.67" H x 11.51" L x 8.34" W ( 1.80 lbs) 345 pages

Series: CIM Coursebook

Descriptions, Reviews, etc.

Description: Carefully structured to link information directly to the CIM syllabus, each coursebook text is crammed with a range of cases, questions, activities, definitions and study tips to support and test your understanding of the theory.

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