Description: Learn about the strategic role of product design in the supply chain and how it can transform your current practices and organizational boundaries.
Review Quotes: "Omera Khan has beautifully bridged the yawning gap -between -"product design" and "supply chain design" - a gap that has existed since the logistics/supply chain domain became an accepted management discipline over 50 years ago. Her emphasis on conscious "design" of the supply chain rather than the inside-out style of thinking that has prevailed to date is very refreshing. And she backs up her case with an impressive array of case studies. This book is long overdue, and a must read for -leaders of all corporate functions.'"-- "Dr. John Gattorna, Adjunct Professor, University of Technology, Sydney, and Executive Chairman, Gattorna Alignment"