Description: Develop a clearly defined value proposition for your company and establish a streamlined, customer-centric selling process.
Brief description:
Dr Tamara Howard is a Harvard Graduate, starting her business career in the early days of Biotechnology after gaining her PhD in Physiology from The Sackler School of Biomedical Sciences at Tufts University. Her business experience spans the USA and Europe and includes start-ups as well as large multinationals.
Tamara Howard has worked for IBM (UK) Ltd, Digital Equipment Corporation, The PA Consulting Group and Capgemini. She now runs a business consultancy focusing on business growth, and caters to all sectors including not-for-profits, start-ups and large corporations. Over her distinguished career Tamara has lead sales teams in selling many multi-million pound deals. She has observed many huge shifts and changes in the business world.Review Quotes: "We are living in the Age of the Customer. Selling Your Value Proposition provides leaders with fresh, insightful advice on how to drive the customer-centric business transformation our new world requires. The time has come for every employee to join the sales team, and Barnes, Blake and Howard provide a blueprint with powerful case studies to arm leaders with what they need to get started tomorrow. A must-read book for the Transformational Leader of the Future."-- "Cate Gutowski, VP Commercial Digital Thread, GE Digital"