Description:
Examines how voters use the information given by candidates and make their decisions about presidential candidates. Updated to include the 1996 election
Review Quotes: ". . . a serious and provocative book. It addresses fundamental questions about democratic politics and sheds light on how things actually work. The book surely warrants the attention of scholars of politics in modern democratic polities. For those who study voting behavior and elections, it is required reading."
--Christopher Wlezien, University of Houston, American Political Science Review, June 1999
--Christopher Wlezien, University of Houston "American Political Science Review" (6/10/1999 12:00:00 AM)