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Branding Cities: Cosmopolitanism, Parochialism, and Social Change

Contributor(s): Donald, Stephanie Hemelryk (Editor), Kofman, Eleonore (Editor), Kevin, Catherine (Editor)

ISBN: 9780415536707

Publisher: Routledge

Binding Types:

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Pub Date: February 3, 2012

Dewey: 307.76

Lexile Code: 0000

Features: Bibliography, Illustrated

Target Age Group: NA to NA

Physical Info: 0.52" H x 9.00" L x 6.00" W ( 0.74 lbs) 246 pages

Series: Routledge Advances in Geography

Descriptions, Reviews, etc.

Description:

Cultural analysts, social scientists, and media scholars explore the ways in which cities generate competing visions of their use and their future, thereby branding their image for international consumption.

Review Quotes:

"Thankfully the essays in Branding Cities bring a critical perspective to this topic and do more than just describe the attempts of various cities to develop attractive brands... the collection makes us recognize the tensions within city brands and the need to challenge the messages that our city leaders are developing."

-Chris Quigley, Spacing Vancouver, August 2012

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