Description: When Tatarsky, a frustrated poet, takes a job as an advertising copywriter, he finds he has a talent for putting distinctively Russian twists on Western-style ads.
Review Quotes: "[Pelevin] conjures up the spirit of Dostoyevsky, as he dramatizes with a slashing wit and a ferocious moralism the battle for the Russian soul." --The Washington Post
"Pelevin's hardboiled wonderland of a Moscow sits well next to Murakami's Tokyo, Cortázar's Paris, and Terry Gilliam's Brazil." --Los Angeles Times
"...[A] bold, confidently written satire with more than a few laugh-out-loud moments." --Time Out New York