Description:
Business as usual is a bust . . .
In industry after industry, organizations that were once dismissed as upstarts, wildcards--mavericks--are making serious waves and growing fast. From high-profile innovators such as HBO and Google to funky sandwich shop chains, the truly imaginative and unconventional businesses are changing the way things are done--providing new approaches, strategies, and outlooks, as well as better ways to compete, lead, and succeed in the twenty-first century.
The first book to document this change, Mavericks at Work is business "edutainment" for a smart, ambitious readership, profiling some of the most exciting--and often eccentric--CEOs in the United States, while detailing their remarkable strategies for success
Brief description:
William C. Taylor is a cofounder of Fast Company and coauthor (with Polly LaBarre) of Mavericks at Work: Why the Most Original Minds in Business Win. A graduate of Princeton University and the MIT Sloan School of Management, he hosts a blog on being "Practically Radical" on HarvardBusiness Online. He lives in Wellesley, Massachusetts, with his wife and two daughters.
Review Quotes:
"If this book does not leave you inspired to change, I'm not sure what will." - Management Today
"By the time you reach the end...you may just be itching to set aside the blinders of conventional wisdom and embark on a quixotic quest of your own." - Washington Post
"Eschewing the platitudes that mar many 'visionary' business tomes, the authors instead...show what's possible for those smart and bold enough to follow their own drummers." - Newsweek